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Every year companies make investments in their facilities, software for sales and operations, machinery, equipment and many other areas. They also invest in education and training. Engineers, plant managers, HR…
There are several problems with building materials warranties, but one of the biggest is that they get used as a sales tool. Using the length of your warranty as an…
Since I published my Directory of Building Materials Ad Agencies, it has become one of the most visited pages on my website. That tells me there are a lot of building materials…
The PBC Show takes place next week. Like other building industry trade shows, the cost to attend and exhibit are a large expense for building materials manufacturers. Many people also…
There are many programs and experts that teach builders how to sell to homebuyers, but no one teaches the building materials company how to sell to the builder, until now….
My hats off to the Surfaces Show for making an effort to get more attendees to visit the exhibits on the show floor. When I work with building materials companies,…
