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The most important thing you can do is make it easy for your customers to communicate with you. Most building materials companies make this too difficult. If you are a…
Most building materials companies are taking a wait and see attitude towards the Coronavirus. They are letting others decide for them as opposed to being in charge of their business….
I’ve been asking architects, builders, contractors, dealers, and distributors what they need and want from building material companies. Based on what they have been telling me, there are four areas…
Depending on the type of building product you sell, the sales opportunities in Canada can be the same as a state like California or Texas. On the larger size, Canada…
I was recently speaking with the technical director of an air and moisture barrier company. He was telling me how frustrating it is when he can’t get customers to see…
Trying to change salespeople is difficult. Sometimes it can seem like your dealing with a group of stubborn mules. You can implement changes in pricing or your compensation system, but…
