Customer Service

The Need for Speed in Building Materials

I was talking to a distributor about a building material manufacturer. I asked him how they could grow their sales. “It’s simple,” he told me immediately. “They just need to…

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SMART – Trimco Customer Service

I loved the way Ed Koch, who was mayor of New York, used to address, everyone he met.  He’d always ask, “How am I doing?”  He would ask this when…

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The Gift of Customer Service in Building Materials

Better Customer Service is Also the Greatest Gift You Can Give Yourself Whenever I meet with builders, architects, dealers, contractors or distributors, I always ask them, “Who are your best three…

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What is Holding Back Your Building Materials Sales?

Look at the image of this car.  Most companies look at their products, sales team and marketing programs as if they were a high-performance sports car.  Their products are desirable…

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Customer Service Failures In Building Materials

Outstanding customer service can make you bulletproof to competition and lower prices in the building materials industry.  Whenever I interview architects, builders or contractors they each can relate two kinds…

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Raise Your Building Material Prices

If you are a building materials manufacturer, you should consider raising your prices.  I recently consulted with two different building materials companies and part of my recommendations were that they…

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