CRM

CRM Problems in Building Materials

My Myers-Briggs personality type is INTP. One of the things I really like about being an INTP is that I can never lose an argument. Even if the other person…

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Problems With CRM in Building Materials

CRM (Customer Relationship Management) programs like Salesforce can be very powerful and effective tools – if they’re used correctly. The problem is that most building materials companies aren’t ready or…

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Obsolete Building Materials Websites

Building materials companies continue to demonstrate how they are ten years behind the rest of the marketing world.  I recently started working with three new clients who hired me to…

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