Insights for Building Materials Companies
Is offsite construction just a fad or is it going to become the new normal for the construction industry? Is it an untapped market for manufacturers and suppliers? If your…
Landing a sale is a difficult balancing act. You have to sell without coming off as too salesy. The moment a customer thinks they’re being sold, their opinion is more…
Even with the growth of online sales, salespeople are still very important to the building materials industry. In fact, for many types of building products, they are critical and irreplaceable….
If you’ve been following me for a while, you know that I’m all about focus. That shouldn’t be controversial, but a lot of people are hesitant to follow that advice….
It’s the calm before the storm. Just when the market is starting to feel like it’s old self again, there’s talk of a recession. I don’t have a crystal ball….
With so many companies manufacturing and selling building materials, how do customers actually choose what products to buy? How do they even narrow down the dozens of options available to…
The Building Materials Sales and MarketingKnowledge Bank
