Insights for Building Materials Companies

Early Adopters and Laggards in Building Materials

There has never been a better time to grow your sales, find new customers or introduce new building material products and services. After decades of being stuck in the stubborn…

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The New Middleman in Building Materials

Distributors, dealers, and big boxes have been the traditional middlemen in building materials. They enabled manufacturers to efficiently sell and ship larger quantities of products. Products are available where and…

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Speaking at INTEX Expo

I’m looking forward to speaking at the 5oth Anniversary Celebration for Trim-Tex Drywall Products at the INTEX Expo. Trim-Tex has been designing and producing the industry’s finest and most innovative…

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Changing Relationships in Building Materials

For years, building materials salespeople have been telling me that relationships no longer matter. Most of the time, it’s because they’re using the wrong definition of a relationship. They thought…

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Tired of Waiting to Make a Sale in Building Materials?

Getting a builder, architect, contractor or owner to say yes has historically taken a lot of time, patience and persistence. That is now changing. There has never been a better…

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Whizard Summit

GROW YOUR SALES TO ARCHITECTS, BUILDERS, and CONTRACTORS   The only workshop or conference for building materials sales and marketing executives who want to grow their sales LEARN FROM THE…

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The Building Materials Sales and MarketingKnowledge Bank

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