How to Sell to The Multifamily Market

As a building materials manufacturer, you’ve undoubtedly seen the growing opportunity to sell your products to multifamily homebuilders. If you’ve had issues understanding their needs, you’re not alone. 53% of…

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Time to Sell to the Multifamily Market

Building materials companies have a bad habit of all chasing the same opportunities. They focus their efforts on the largest builders, big boxes, distributors, commercial projects and others. The result…

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Multifamily Construction a Two-headed Growth Opportunity

Multifamily construction is a big market that continues to grow.  Most building materials manufacturers aren’t aggressively pursuing multifamily and don’t know how. Manufacturers believe if a multifamily project uses their…

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