Dealer
Many building materials companies have made large investments in digital marketing to grow their businesses. An important part of these digital strategies is understanding the buyer’s journey and translating it…
Lumber dealers are in a challenging situation. Big box stores want your customers. Some companies sell directly to your customers while other companies sell their products to anyone and everyone,…
My assistant and I were reviewing lumber dealer websites as part of our research for a building materials company. Most of them are poorly designed. A poorly designed website wasn’t…
A number of building materials companies are in such a hurry to make a sale, that they will give it up for just about anyone. Have they reached bottom so…
There are 3 steps that manufacturers should take in order to grow the sales of kitchen cabinets, sinks, faucets, appliances and countertops. These steps are based on the fact that…
A presentation I gave at the LBM Conference on how lumber dealers can grow their sales to professional contractors and builders. The key for lumber dealers to grow their pro…
