Marketing
Building materials companies should use more videos to educate their customers and promote their products. With vehicles like YouTube, Vine, Vimeo, Wistia and others, customers are now expecting to see videos….
Click to View Video of Webinar Learn Simple Changes to Make Your Website More Effective That Most Building Materials Companies Miss If you want to create a competitive advantage and grow your sales with…
Each month a special guest speaker and I will be hosting a free webinaron a subject of interest to building materials sales and marketing people. Sales subjects will include how…
If you sell building materials here are some people I think are worth following online. These are people with something to say. They have a point of view that gives…
Content marketing for building materials manufacturers works just like all other B2B marketing today where educating the buyer becomes the top priority. The reason dispensing information to buyers is important…
Too many building materials manufacturers still don’t understand how to communicate with their customers. Email is an area where building materials manufacturers frequently blow it. The subject line and headline…
