|  Posted in Strategy

More Channel Conflict Coming to Building Materials

Definition: Channel conflict occurs when manufacturers (brands) disintermediate their channel partners, such as distributors, dealers, contractors and independent sales representatives, by selling their products directly to customers over the internet or through…

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  |  Posted in Builders, New Construction

6 Reasons Why Panelized Homes Are Important to Building Materials Manufacturers

Built in factory environments, almost 100% of a panelized or modular home is built in sections. The sections are then shipped to the desired location and then assembled. Although modular…

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