Education

The Problem with Product Knowledge in Building Materials

Knowledge is a good thing. The challenge is knowing what types of knowledge have the most value. That’s the problem with product knowledge. Building materials sales and marketing people often…

Read full article

If You Call on Builders – Get This New Book

If you call on builders, I highly recommend that you read Bradley Hartmann’s new book entitled “Behind Your Back”. Where my book, “Building Materials Channel Marketing” has a chapter on…

Read full article

Speak to the Dumbest Guy in the Room

If someone is the smartest guy in the room, someone else must be the dumbest guy in the room. And when I say dumbest, I mean the person with the…

Read full article

Sell More To Architects, Contractors, And Builders

Increase Your Sales With Proven Strategies Delivered To Your Inbox Every Week.

You have Successfully Subscribed!

ERROR: 8 - CURL error: Could not resolve host: bm18.infusionsoft.com