Dealers

Selling Your Customers’ Customers in Building Materials

  This article is based on a podcast I recorded with Kevin Dean from the building materials agency Manobyte. If you feel like the magic is gone from building materials sales, you’re not alone. That…

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Delivery as a Competitive Advantage in Building Materials

You want to stand apart from your competition. When customers talk about you, they should be saying that they prefer your company because there’s something you do better than anyone…

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SMART – Parr Lumber

My assistant and I were reviewing lumber dealer websites as part of our research for a building materials company.  Most of them are poorly designed. A poorly designed website wasn’t…

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How to Sell Lumber Dealers

Every builder has one or two lumber dealers who are their “go to” sources for materials. So, if you sell building products to homebuilders, that makes the lumber dealer a…

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Increasing Sales to Contractors and Dealers

If you sell residential building materials through contractors or dealers, they are probably very important to your success.  If the dealer doesn’t carry and prefer your product, it won’t get…

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Mark Mitchell Speaks to Lumber Dealers

How Lumber Dealers Can Grow Pro Sales I will be speaking to 1200 lumber dealers on March 4 at the annual LMC meeting in Las Vegas.  I will be speaking…

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