Insights for Building Materials Companies
I recently met with a building material manufacturer who told me how excited she was that they were now doing videos. I asked her why and she told me that…
There is a new store concept in Manhattan called, Story. It’s a far out concept in that every few weeks the theme of the store and the inventory changes. It’s also…
Most building material companies are way too narcissistic. They are so focused on their products that they lose site of the big picture, which is the project. They are only…
Many building material manufacturers are enjoying an upturn in sales. For most of them this is due to an improving housing and construction market. It is not due to anything…
A phrase I too often here is, “All the builder cares about is price”. If you are a building material supplier and can’t get past price you’re really just an…
I love the name of this roofing contractor. 1st Response Roofing. Since the majority of roofing projects are replacement, why not be the one who gets called first? There’s a…
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