Blog for Building Materials Companies

Whizard Summit

  |  Posted in Marketing, Sales

Whizard Summit


The only workshop or conference for building materials sales and marketing executives who want to grow their sales


Mark Mitchell

Mark Mitchell, The Whizard of Building Materials Sales and Marketing and author of the industry bible, Building Materials Channel Marketing, leads the Summit.


-Grow or keep your sales with existing customers but struggle to communicate value and differentiation.

-Gain new customers but can’t get past their resistance to change.

-Launching a new product and are running into the customer’s comfort with the status quo, even when you offer a better solution.

-Concerned about all the disruption in how building materials are being specified and sourced and want to know what you should do.

-Want to get better results from your sales and marketing.

Learn From These Experts

Greg Weyman

Selling Your Building Products Online

Greg has launched and propelled eCommerce sales on web sites like Amazon, HomeDepot, Build and others. He knows how to evaluate good-fit eCommerce opportunities, how to get started, and how to successfully grow incremental sales in this emerging channel.

Greg Weyman – Founder – Market Thrive

Improving Customer Loyalty

In the highly competitive window and siding markets, Dana has created sales growing customer loyalty programs for a number of leading brands. Learn how to become an essential part of your customers business.

Dana Schindler – Partner – Lightbox Strategy

Getting CRM Right

An expert in how building materials companies can be more successful with CRM including how to implement and maintain your program for the best ROI.

Aaron Ayer – The Hunley Group

Getting More Specs and Keeping Them

Architects and how to sell them are Susan’s passion and area of expertise. Her world is getting and keeping specs by showing you how to be the architect’s preferred choice.

Susan Milne – Epiphany Studio

More Effective More Measureable Marketing

Zach is an expert in digital marketing for building materials companies. He focuses on how to turn your online presence, into your best salesperson.

Zach Williams – Venveo

Selling Green Products

Jessica knows how to grow the sales of healthy building materials and products with eco-friendly features to mainstream customers. She does this by showing how green makes business sense.

Jessica McNaughton – Caragreen

Using BIM to Grow Your Sales

Benjamin is an architect and an expert in how to use BIM for a competitive advantage. Most companies see BIM as a checkbox, Benjamin sees it as a way to gain sales.

Benjamin Glunz – Anguleris Technologies

Be The Leading “Go To” Source of Information

Hands down the best SEO expert I know of in building materials. He regularly doubles, triples and even quadruples web traffic for building materials companies.

Matt Lee – Lead Generation Experts

Guide Your Customers to Success

An expert in content that attracts building materials customers. Whether it is subject lines, call to actions, email copy, blog subjects or social media, Beth is the best.

Beth Pop-Nivolov – Venveo

The Summit is a thought leadership forum for marketers, salespeople, and top execs to network with peers, share ideas, experiences, and learn from the industry’s best strategists and sales and marketing experts.  

Some of The Companies Who Have Attended

ABC Supply – AGS Stainless – Alexandria Moulding – Allura – Armacost Lighting – Atlas Roofing – Barricade – Basalite – Basco – BASF – Bestbath – Bradley Corporation – BuildBlock – CaraGreen – CeDUR – Centennial Woods – ClarkDietrich – Columbia Forest Products – CornellCookson – Denver Hardwood – Dorken Systems – DuPont – Elementia – Elmwood Reclaimed Timber – Environmental StoneWorks – Excel Dryer – Feeney – Fi-Foil – Fiberon – FlexStone – Fox Blocks – General Coatings – Grace Construction – Gripset – Huber Engineered Woods – Icynene – Interstate Brick – Isaiah Industries – Kingspan – Kolbe – Louisiana Pacific – Malarkey Roofing – Metrie – Mortar Net – NanaWall – Nichiha- Nuform – ODL – Pabco – Palight Trimboard – Palram – Perma R Products – Porcelanosa – PROSOCO – Quality Edge – Rmax – Schluter Systems – Silvercote – Sloan Valve – Smoke Guard – Stanley Black & Decker – STARC Systems – StructShare – Sunrise Windows – Tamlyn -Tapco – Tremco – Trim-Tex – Versatex – Viega – Warm Up – Weyerhaeuser- Woodfold

Get Advance Notice of the Fall 2019 Whizard Summit

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What is the biggest challenge to your sales growth?

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About The Author

I am the leading sales growth consultant in the building materials industry, I identify the blind spots that enable building materials companies to grow their sales and retain more customers.  As I am not an ad agency, my recommendations are focused on your sales growth and not my future income.

My mission is to help building materials companies be the preferred supplier of their customers and to turn those customers into their best salespeople. Contact me to discuss your situation.