Building material manufacturers will frequently ask me, “Why do customers always want a lower price for my products?” There are several reasons why and several things you can do about…
I recently asked three building material manufacturers about the results of their trade show efforts. All three told me they had a lot of traffic and interest but six months…
I attended the PCBC show and I found more things right with it than wrong. The biggest thing wrong with it is the name. The show really is now more…
Dwell magazine holds a trade show every June called Dwell on Design. I tell all my clients that if they want to see the future of housing they should read…
Once again at the AIA show I saw lots of architects, which means I also saw lots of designer eyewear. What I didn’t see were a lot of architects visiting…
This is a guest post from Carolyn Frith who is the Queen of Content for building materials. She has a lot of good advice in here that can really help…