Insights for Building Materials Companies
Building materials companies frequently focus on the big picture such as housing starts or commercial construction being up or down. To be more effective with your sales and marketing efforts…
You Missed the Course. Now you can bring the course to your office or sales meeting. Details here. There’s not an event, conference or association in the building materials…
Many building materials sales people fail because they are in too big of a hurry to make a sale. The most effective sales people take a more patient approach. There’s…
Most building material manufacturers are too focused on their competition and not enough on their customers. They start with the premise that their product is basically the same as their…
Building material manufacturers are all focused on the largest customers nationally. They all line up to see the same big builders, big boxes and distributors, giving the large customers all…
In many parts of our life we have a strong desire for the best. This desire for the best has never been part of building materials. People settle for building…
The Building Materials Sales and MarketingKnowledge Bank
