Most building materials companies feel the greatest risks to them are the economy, construction activity or competitors. Things that are largely out of their control. This means they are allowing…
There are four important trends that will effect building materials companies in 2016. You need to be aware of these in order to maximize your growth and reduce the risk…
Building materials companies should use more videos to educate their customers and promote their products. With vehicles like YouTube, Vine, Vimeo, Wistia and others, customers are now expecting to see videos….
Important Change for Building Product Manufacturers The post-World War II building boom spawned a fragmented culture of building contractors and skilled tradesmen who built, rebuilt, modernized and improved America’s housing…
As Green building becomes more mainstream, the new Green may be Home Security. For building materials companies, the growing interest in security can be a significant opportunity. With constant media reminders of…
The most frequent problem I saw with exhibits at the builders show was a failure to connect the dots for the builder. The builder is a very busy person. He…