Commercial

  |  Posted in Commercial, Design Build, Sales

How to Play the Design Build Game and WIN.

Design Build is rapidly overtaking the traditional architectural specification model. Most building material manufacturers don’t know how to gain sales from Design Build. They are happy when an unexpected order…

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  |  Posted in Commercial, Facilities Managers

How to Sell Facilities Managers

For many products, like commercial roofing, the repair/replacement market is a larger opportunity than new construction.  The facilities manager is a key but very challenging audience you need to reach….

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  |  Posted in Commercial

How Commercial Building Materials Are Sold

The channel is especially important in the commercial building materials market.  The owner or end user is even more unlikely to worry about an individual product than a residential homeowner. …

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