Strategy
Construction is one of the few industries that is doing well despite the Coronavirus. This makes it a great time to reduce labor shortages in construction. Before the 2009 recession,…
Every building materials company wants to grow. So, why are most of them so bad at it? I haven’t met a single person in the industry who says they don’t…
This time of year, many of us are making resolutions to improve our personal lives. We should be doing the same for our businesses. If you’re a business leader who…
Many building materials companies assume there is a right way to grow their business. They pursue that single way as if they’re following a rulebook or obeying some imaginary traffic…
One of the things I have learned in advising building materials companies is that there are no hard and fast rules. A lower price does not mean your sales will…
More companies are investing in CRM, marketing automation and other programs to make their sales and marketing more efficient. These are powerful tools, but only if you use them in…
