Builders

  |  Posted in Builders, Trade Shows

How Not to Fail at IBS

If you are exhibiting at the IBS builder’s show, your priorities should be, first, to gain new customers and, second, to keep current customers happy—not the other way around. Unfortunately, many…

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  |  Posted in Builders, Podcast

How to Sell Home Builders

  This is a transcription of my podcast.  As this is a transcript, you’ll have to deal with any grammar, typo or punctuation issues. It’s more like two friends having…

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  |  Posted in Builders, Trade Shows

Best and Worst Exhibits at IBS

The most frequent problem I saw with exhibits at the builders show was a failure to connect the dots for the builder.  The builder is a very busy person.  He…

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  |  Posted in Builders, Trade Shows

How to Make IBS Your Investment Payoff

If you exhibited at the builder’s show in Las Vegas,  you just spent a bunch of money on the exhibit, travel, and entertainment.  Most companies do not take a few…

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  |  Posted in Builders

Why You Should Sell to Mid-Tier Home Builders

If you sell building materials to homebuilders, mid-tier builders are an important segment. They are more approachable and easier to deal with than the largest builders. They each build hundreds…

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  |  Posted in Builders

How To Sell Builders Webinar

1. Learn How to Convert Builders to You! 2. Learn How to Sell Upgraded Products to Builders! Click here if you missed the webinar and would like to view on YouTube

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